Chinese SUV manufacturer Jetour plans to launch its vehicles in some European markets in the third quarter and aims to sell its vehicles in most of the continent by 2027, an executive said.
The company currently produces internal combustion engine and plug-in hybrid models, which will not be subject to European Union tariffs on all-electric vehicles made in China.
When asked if this had influenced Jetour’s decision to sell in Europe, Qi said that if it was successful, the company would consider manufacturing cars there, Reuters reported.
Qi Chuanding, Jetour’s brand president, stated that sales would reach 800,000 vehicles this year. He added that sales in Latin America, the Middle East, Russia, and Africa account for about 35% of the company’s total sales, but that overseas sales are expected to reach 50% of the total within a few years.
“We believe that within three to five years, our international sales will be higher than, or at least equal to, our domestic sales,” Mr. Qi told media on the sidelines of the Shanghai Auto Show.
Jetour manufactures a range of urban and off-road SUVs, as well as a pickup truck, and will launch its first fully electric model, the T0, by the end of 2026.
Jetour will join other Chinese companies vying for market share in a competitive European market, including BYD, Xpeng, and Nio. Changan, another major Chinese automaker, launched its European sales last month.
Two other brands, Omoda and Jaecoo, subsidiaries of Chinese auto giant Chery, have already begun sales in Europe, these companies have recently begun investing in the Algerian automotive sector.
